Ms. Gretchen Littlefield is responsible for the overall management, strategic planning and growth of Infogroup Nonprofit Solutions. The division includes the Nonprofit, Political, and Federal Government verticals. She joined the company in March of 2006 as Executive Vice President of Triplex, a data processing division focused exclusively on the Nonprofit Vertical. Under her direction, the business unit transformed from operating at a net loss to a $1.1 million profit in one year. In 2008, she was promoted to President of Triplex.
In January 2010, May Development, the Nonprofit brokerage arm of Direct Media, merged with Triplex to form Infogroup Nonprofit and Ms. Littlefield was promoted to President of the newly formed division. In January 2011 the Political and Federal Government verticals were integrated into Infogroup Nonprofit Solutions.
Prior to joining Infogroup, Ms. Littlefield launched the fundraising program for America Coming Together which raised over $80 million in two years, becoming the largest political action committee in the country. She also worked with one of the nation’s leading direct response marketing agencies where she managed programs for the Democratic National Committee, Oxfam, International Rescue Committee, Earthjustice, ASPCA and WNET. Additionally, Ms. Littlefield worked as a campaign manager, oppositional research strategist and field organizer for numerous Congressional and Presidential campaigns.
Her professional achievements and credentials are impeccable. In 2009 she was named DMEF Rising Star by the Direct Marketing Association. In 2010 she served as co-chair of the DMA Nonprofit Federation Annual Conference. In 2011 she was named to the DMANF Advisory Council for the 2011-2013 term. Ms. Littlefield serves as a trustee for the DMEF. She serves on various committees and boards.
Ms. Gretchen Littlefield holds a Bachelor’s of Art degree in Political Science from Trinity University, Washington, D.C.